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What’s the best doughnuts in Portland, according to AI?

The public record of what ChatGPT, Claude, Gemini, and Perplexity recommend — ranked across 7 spots, updated weekly.

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Pip's Original holds #1 on consensus, at 90.

  • ChatGPTBlue Star Donuts
  • ClaudeBlue Star Donuts
  • GeminiPip's Original
  • PerplexityPip's Original
Best Doughnuts in Portland: how 4 AI models rank the top brands. Each model column is ranked independently.
Consensus rankChatGPT#1 Blue Star DonutsClaude#1 Blue Star DonutsGemini#1 Pip's OriginalPerplexity#1 Pip's Original
1
Pip's OriginalUp 2 from last week
90
#284Up 2 from last week
#288Up 3 from last week
#194Up 2 from last week
#192Up 2 from last week
2
Blue Star DonutsNo change from last week
88
#186Up 2 from last week
#194Up 2 from last week
#387Up 1 from last week
#286Up 2 from last week
3
Voodoo DoughnutDown 2 from last week
80
#376No change from last week
#472No change from last week
#288Down 2 from last week
#383Down 2 from last week
4
Doe DonutsNo change from last week
72
#465Up 2 from last week
#380Up 2 from last week
#475Up 2 from last week
#468Up 2 from last week
5
Coco DonutsDown 2 from last week
64
#657New entry this week
#572Up 1 from last week
#560No change from last week
#567No change from last week
6
NOLA DoughnutsUp 2 from last week
57
#561Up 3 from last week
#659Up 3 from last week
#657No change from last week
#753No change from last week
7
Delicious DonutsDown 2 from last week
49
#742Up 1 from last week
#751Re-entered the ranking
#748Down 1 from last week
#654Down 1 from last week
Swipe4 models

The last 12 weeks.

Consensus rank · top 5
1234511 WEEKS AGOTHIS WEEK
Pip's OriginalBlue Star DonutsVoodoo DoughnutDoe DonutsCoco Donuts
Consensus rank by week for the top 5 brands, oldest week first
Brand11 wk ago10 wk ago9 wk ago8 wk ago7 wk ago6 wk ago5 wk ago4 wk ago3 wk ago2 wk ago1 wk agoThis week
Pip's Original#3#3#3#3#3#3#3#3#3#3#3#1
Blue Star Donuts#2#2#2#2#2#2#2#2#2#2#2#2
Voodoo Doughnut#1#1#1#1#1#1#1#1#1#1#1#3
Doe Donuts#5#5#5#5#5#5#5#5#5#5#5#4
Coco Donuts#4#4#4#4#4#4#4#4#4#4#4#5
How this ranking is measured430 queries · 4 models · updated this weekPreview data

This is the public record for best doughnuts in portland: the same questions, every model, every week. We ask ChatGPT, Claude, Gemini, Perplexity the real questions buyers ask in this category — 430 of them this period — and record which brands each model recommends and in what order. Scores are the share and prominence of those recommendations on a 0–100 scale.

Each model is ranked independently, so the columns disagree when the models disagree. The consensus rank is the blended position across all 4 models. Movement compares against last week.

We report what the models say. We don’t editorialize, and brands can’t pay to change their position.

During the preview period, the rankings shown are simulated sample data while our measurement pipeline comes online. The format, scoring, and methodology are final — the numbers become live once the crawl begins.

Last updated: July 1, 2026

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Branches of this record.

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Best Doughnuts in Portland#1 Pip's Original · this page