A consensus rank is a brand's blended position across all tracked AI models — the single number that summarizes where the market of models places the brand.
Each model ranks a category independently, and they frequently disagree. The consensus rank blends the per-model standings into one ordering, the way an index blends many prices into one number. It is the headline figure — but the disagreement beneath it is often the real story.
When all four models crown the same #1, the consensus is unanimous and strong. When they crown different leaders, the consensus rank hides a contested market — which is exactly what the spread metric surfaces.